Monday, 21 November 2011

Further Digipak research

Into further research for digipaks I have been looking at the small print; it is usually located at the bottom of the backcover. Many digipaks represent the company that signed the band.
This is backcover of 'the cat empire', I have circled in red the small print I am analysing.
The small print tells us the bands website, along with a social networking site that represents the band (myspace). The company that signed the band, 'Velour music''s website is also advertised. The writing also involves the legal wording involved in the making of the digipak and band. It also tells us 'Decca music' distributed the digipak. The logo of velour music is shown, this means its easy for people to recognise the company.

For our digipak I think we should involve legal writing as it creates more authencity. This digipak also tells us how the booklet in the digipak has been printed on recycled paper, this may help the digipak reach out to a larger audience.

Digipak ideas and images

Here are some more images we have taken for our digipak. We have chosen to go with the narrative image of 'a long walk home'. This image of a long walk home is created with the road and emptiness. We chose to take both pictures with and without the band. Some of the band pictures are likely to feature in the inlay of our digipak as from the research on indie/rock digipaks we have found out that most of the time the bands image is not presented on the front of the digipak.
























Digipak Spine

This is the spine of 'The Cat Empire' digipak. The spine is a vital part of a digipak. It helps make it considerably easier for people to locate the product when looking.
The spine looks very simple but is effective. The spine has the bands name and the albumn name on it. The spine is colour cooridinated with the rest of the digipak and has the same font. At the bottom of the spine is the music group that represents 'The Cat Empire'. They have this title on the digipak as it is a well known group and they are advertising the company.
For our digipak I think it would be a good idea to have the legal name on our digipak (such as the company that owns our band). I also think we should make our spine quite simple and easy to read however it should match the rest of our digipak and maybe relate to the title of our albumn, 'A long walk Home.

Thursday, 17 November 2011

Digipak progress

Toady we met up as a group and discussed the digipak and what its going to feature. As we have already gathered a few ideas from other group meetings we have an idea of what we want. We took many photos of the band members in different places, I think we have chosen not the feature the band on the front cover of our digipak, however we have decided to include many pictures of us together in the inlay.

Inlay Digipak photos

These are the photos we have taken for the inlay of our digipak, the reason why we have taken them on a dull and clear background is because we will be editing the photos on photoshop. An idea that we all like, is placing the image of each band member on the text '28 North'. This is just an idea, however will not be the front of our digipak as from our research we have found out many indie rock bands chose not to have themselves on the front.

                                










Audience Feedback

Questions
1. Does our music video look authentic?
2. Do the visuals fit well with the song? (indie/rock)
    and why?
3. What do you find effective?
4. Do you have any criticism? 

We have chosen to use these questions to ask audience members, as we need the feedback for our evaluation. The questions target different areas which will become important and helpful to us. They will help us find out if we have created a video that fits into the target audience.

Friday, 11 November 2011

Digipak Ideas

This image has been edited again with the song names, John edited this by using a combination of photoshop and livetype, we may choose to use this image as the back of our digipak. I like the way the words blend into the image, however I dont think the font is very professional.



To DO

Today we took many shots for our digipak, mainly of the band for the inlay. We have decided to not feature the band members on the front of the digipak but to feature them in a casual way in the inlay. This weekend we will meet as a group to take pictures to feature on the front of our digipak. At the same time we will look for images that we can use for our albumn advert.

Digipak Analysis


Editing Progress

Today we had another assigned editing day to contiue. We managed to fully complete our video, we are currently exporting our video on SD to start with, we are doing this so if we have made any mistakes we can watch it on the big screen to start with, and easily change the bits we need to before we export it onto HD.